I like this campaign as it is most likely targeting the adults more than the end consumers. It is a very creative advertisement that provides a visual that can remind the parents of children about the product. As lego has a very distinct design so it can be recognised easily, so witnessing the above from a freeway or busy road would be very effective.
REBLOG IF U WANT ONE TOO!
I legolized once-ler!! Yeeeah!Omg! We should all make a bunch of Lego once-ler’s. Go to Illumination Entertainment at midnight and put them all over :DD
Then they’ll wake up to the see the pure AWESOMENESS of the Once-ler fandom!Yaaaay! This is my first upload guys.
